FICA (Foundation for Indian Contemporary Art)

FICA is a non-profit organization that aims to promote artists and broaden the audience for contemporary Indian art through education, public art projects and funding. tsk Design was appointed to create the branding and website for the foundation. Bold, san-serif typography and perfect geometry give FICA a modern, international aesthetic. In contrast, a dynamic illustrated collage of seemingly random icons depicts varied influences in contemporary Indian art and localizes the identity.