Client: Himatsingka Seide Limited
Location: India + Singapore + Dubai + Jordan
Year: 2007
Pack, Brand
Brand Mark


Atmosphere is India’s first luxury home textiles brand. The identity for Atmosphere is classic and timeless. A high-contrast, serif logotype is juxtaposed with an ultra-thin san-serif, reflecting contemporary elegance.

Atmosphere is the retail arm of Himatsingka Seide, a design led, vertically integrated home textiles company, amongst the largest in the world.
Packaging + In-store Collateral
Carry Bag (detail)
In-store Collateral
Packaging: Tissue + Sticker
Store Signage (Dubai)